The difference she makes

Nespresso launched a campaign celebrating their female agronomists in Ethiopia. These women train farmers to improve the quality of their coffee. I contributed portraits and documentary photos that show the women at work and in private to offer a glimpse of their everyday lives.

Nespresso produced social media posts, in-store posters, and video content highlighting the difference that these women make to coffee quality and the community around them. I love campaigns that include the producers of local products, and enjoyed photographing some of the many Ethiopians who work in coffee across the value chain. This is one of three projects I have completed for Nespresso in collaboration with their agency J. Walter Thompson.